WordPress allows you to set your blog links the way you want them to look like via the built-in tool called Permalinks.
To configure it, go to the administrative area of your WordPress website > Settings > Permalinks. From there, select from several predefined options or set a custom structure for your links.
In the “Common Settings” section of WordPress Permalinks, you encounter various URL structures designed to cater to diverse needs. The Plain option generates simple URLs, using post IDs that may lack SEO friendliness. The Day and Name configuration incorporates the publication date and post name in the URL, offering chronological organization. Opting for Month and Name includes only the month in addition to the post name, streamlining the URL. For those inclined towards simplicity, the Numeric setting generates clean, numeric-based URLs. The Post Name option often favored for SEO, employs the post title as the sole identifier in the URL, ensuring clarity and conciseness.
Exploring these Common Settings provides WordPress users with the flexibility to choose a permalink structure that aligns seamlessly with their content strategy and SEO objectives.
How To Build The Best Permalinks?
Crafting SEO-friendly permalinks is essential for optimizing your website’s visibility.
Start by incorporating your target keywords into the URL, ensuring relevance to search queries. Avoid including dates or years, as this timeless approach ensures longevity and prevents potential obsolescence. Opt for hyphens instead of underscores to enhance readability for both users and search engines.
Ensure your URLs are HTTPS-secured, not only for SEO benefits but also to instill trust and security. Keep your URLs short and sweet, as search engines tend to favor concise links for better rankings. Embrace a ‘Post Name’ structure for simplicity, allowing the post title to be the main identifier in the URL.
Finally, set your permalink structure early in your WordPress journey to establish a solid foundation for SEO success. By adhering to these practices, you pave the way for SEO-friendly permalinks that contribute significantly to your website’s overall search engine performance.